Sharps is a bar/restaurant in Over The Rhine, Cincinnati. They are right next to Music hall were the Cincinnati Symphony play most concerts. So they wanted to capitalize on that and incorporate music into their brand. The name Sharps refers to the sharp notes in the scale. Etch flavor (A Sharp B Sharp C sharp extra) has the same fundamental label with a short section for a short descriptor of the beer. And a modern minimalist design on the bottle follows the in-vogue style of the downtown area of Cincinnati Ohio. 

Sharps is my own idea and rendering form my own concept. There is no physical embodiment of sharps other thin for my own portfolio. I wanted to show my ability for realistic use concept for a brand that did not exist yet.